Local SEO for an integrated functional medicine and chiropractic practice
More new patients finding your chiropractic practice on Google
I help independent chiropractors rank in the Map pack for "chiropractor near me" and the conditions patients search for, with a website that makes booking a first visit simple.
- One client per niche per area
- Month-to-month SEO
- You own everything
Why chiropractic practices struggle on Google
"Chiropractor near me" is crowded
Most towns have several chiropractors within a few miles. The practices in the top 3 of Google Maps get most of the calls.
Condition searches are missed
Patients search for back pain, sciatica, headaches and pregnancy chiropractic. Without condition pages, you don't appear for them.
The first visit isn't explained
Visitors want to know what a first visit includes, what it costs and whether you take their insurance.
Reviews come in fits and starts
A steady flow of fresh reviews matters for rankings and trust, but most practices only ask now and then.
My plan for chiropractic practices
Five steps, in the order that brings in more patients fastest.
- Step 1
Pick your priority conditions
We focus on the conditions and patients you want more of, such as sports, family, prenatal or auto injury care.
- Step 2
Optimize your Google Business Profile
Categories, services, photos, booking link and a review request built into your front-desk routine.
- Step 3
Build condition and service pages
Pages for back pain, neck pain, sciatica, headaches, sports injuries and more, written for patients.
- Step 4
Make the first visit easy to book
A clear new-patient page, online booking and click-to-call on every page.
- Step 5
Track new-patient growth
Calls, bookings and condition-page performance in a detailed monthly report.
Pages I build for chiropractic practices
Every page targets a search your customers already make, answers their questions and makes the next step obvious. We start with the pages worth the most to you and add the rest month by month.
- Back pain and sciatica
- Neck pain and headaches
- Sports chiropractic
- Prenatal and pediatric chiropractic
- Auto accident injury care
- Massage, rehab and other services
- New-patient visit and pricing
- Location pages for nearby towns
The track record behind your plan
Real numbers from my client work. Results for chiropractic practices depend on your market and competition, and I report them to you every month.
12
Clients at #1 in Google Maps
Mortgage clients · Oct 2026
60+
Google Business Profiles optimized
Across local service businesses
120+
Websites built
WordPress, Squarespace and Wix
What you’ll get every month
- A detailed report on patients, calls and rankings
- A short video walking you through it
- Map pack grid across your service area
- Next month’s priorities, in plain English
Advertising rules for chiropractic practices
Healthcare advertising is regulated. In the US, forms and booking tools that collect health information need HIPAA-aware handling. In Australia, AHPRA restricts testimonials and cosmetic procedure advertising. UK practices follow GDC, CQC and ASA guidance, and Canadian practices follow their provincial college. I build with these rules in mind; your practice remains responsible for final compliance review.
On WordPress, Squarespace or Wix
I work on the platform you already use. I only recommend a rebuild or a move if your current site is costing you leads, and I protect your rankings if we do.
CMS Website Development
New sites and rebuilds on WordPress, Squarespace or Wix, launched with SEO foundations.
Google Business Profile
Categories, services, photos, reviews and posts that win the Map pack.
Questions chiropractic practices ask me
Can you help with "chiropractor near me" searches?
Yes. That search is won mostly in the Google Maps pack, so I start with your Google Business Profile, reviews and a strong homepage and location page.
Can we advertise new-patient specials?
Usually, as long as they follow your licensing board's and consumer law's rules on pricing and claims. I keep offers clear and accurate.
We also offer functional medicine or nutrition. Can the site cover that?
Yes. I've worked with Advanced Integrated Health, an integrated practice combining chiropractic and functional medicine, and I structure the site so each service ranks on its own.
Can you connect our booking system?
Yes. I add booking links across the site and your profile, and track bookings as conversions.
How long until we see more new patients?
Profile fixes often help within weeks. Condition-page rankings usually build over 3–6 months.
Is your area still open for chiropractic practices?
I work with just one business like yours in each service area. Get a free Teardown: a 10-minute video comparing you with your top 3 local competitors.

No obligation · Video within 2 business days