For criminal defense attorneys

Be the defense attorney people find first, when every hour counts

I help solo and small criminal defense firms rank in the Map pack and for urgent searches like DUI, drug and assault charges, with a website that makes calling you the obvious next step, day or night.

  • One client per niche per area
  • Month-to-month SEO
  • You own everything
Top 3Your Google Maps goalacross your whole service area
The search your plan is built around: "criminal defense lawyer near me"
The problem

Why criminal defense firms struggle on Google

Searches are urgent and local

Someone arrested or charged searches immediately, often on a phone and late at night. If you're not in the top 3 on Google Maps, you're not in the running.

Charge-specific searches go to directories

"DUI lawyer", "drug possession attorney" and "domestic violence lawyer" are separate searches. Without a page for each, directories and bigger firms win them.

Your site doesn't reassure fast enough

Visitors want to know you handle their charge, in their court, and that they can reach you now. A long firm history doesn't answer that.

Paid clicks are expensive and constant

Criminal defense keywords cost a lot per click. Organic and Map pack visibility bring calls without paying for every one.

The plan

My plan for criminal defense firms

Five steps, in the order that brings in more cases fastest.

  1. Step 1

    Map your charges and courts

    We prioritize the charges you want more of, such as DUI, drug, assault, theft or federal cases, and the courts and counties you practice in.

  2. Step 2

    Optimize your Google Business Profile

    Categories, practice areas, hours, photos and reviews set up for urgent local searches.

  3. Step 3

    Build charge and court pages

    A page for each charge type and key court or county, explaining the process, possible penalties and what to do next.

  4. Step 4

    Make 24/7 contact obvious

    Click-to-call on every page, after-hours instructions and short forms that work well on a phone.

  5. Step 5

    Track calls by charge and source

    Call tracking and form attribution, so you see which charges and areas bring in retained clients.

Your website

Pages I build for criminal defense firms

Every page targets a search your customers already make, answers their questions and makes the next step obvious. We start with the pages worth the most to you and add the rest month by month.

  • DUI / DWI defense
  • Drug charges
  • Assault and domestic violence
  • Theft and white-collar crime
  • Juvenile defense, expungement and record sealing
  • Federal criminal defense
  • Court and county pages
  • “What happens after an arrest” guides
Proof

The track record behind your plan

Real numbers from my client work. Results for criminal defense firms depend on your market and competition, and I report them to you every month.

12

Clients at #1 in Google Maps

Mortgage clients · Oct 2026

60+

Google Business Profiles optimized

Across local service businesses

120+

Websites built

WordPress, Squarespace and Wix

Real results from real clients

My clearest results so far are with mortgage professionals: 12 of my 23 mortgage clients rank #1 in Google Maps for their main keyword in their own city, and all 23 are in the top 10. It’s the same Google Business Profile and local SEO system I’ll use to bring you more cases.

See every client’s ranking

Read the case studies

What you’ll get every month

  • A detailed report on cases, calls and rankings
  • A short video walking you through it
  • Map pack grid across your service area
  • Next month’s priorities, in plain English

Advertising rules for criminal defense firms

Legal advertising rules differ by state, province and country: disclaimers, "specialist" and "expert" claims, results statements and testimonials. UK firms regulated by the SRA must display the SRA digital badge. I build pages with space for these elements and follow your bar or law society rules, but your firm remains responsible for final compliance review.

Your platform

On WordPress, Squarespace or Wix

I work on the platform you already use. I only recommend a rebuild or a move if your current site is costing you leads, and I protect your rankings if we do.

FAQ

Questions criminal defense firms ask me

Can you help me rank for DUI separately from other charges?

Yes. Each charge gets its own page and its own place in your Google Business Profile services, so you can win DUI searches without diluting your other practice areas.

Do you publish case results?

Only if your jurisdiction's advertising rules allow it and you approve the wording. Many states require disclaimers with results statements, and I build those in.

Many of my clients call after hours. How does the site handle that?

Click-to-call stays visible on every page, and I add clear after-hours instructions and a short form that works well on phones, so urgent visitors always have a next step.

Will you follow my state bar's advertising rules?

Yes. I build with common rules in mind: disclaimers, results statements, testimonials and specialist claims. Your firm remains responsible for final compliance review.

How fast can this bring in more cases?

Profile and on-page fixes can show results within weeks. Competitive charge-type rankings usually grow over 3–6 months.

Is your area still open for criminal defense firms?

I work with just one business like yours in each service area. Get a free Teardown: a 10-minute video comparing you with your top 3 local competitors.

Didarul IslamI review every Teardown personally
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